The Team

Ari Nahmani – CEO / Founder

Ari Nahmani has over 15 years of experience with the web and 7 years in online marketing & SEO/SEM. A Washington, D.C. native who moved to Israel after finishing up at UMD (Go Terps!), Ari founded Kahena Digital Marketing after several years in the online marketing space in Israel. Ari is a web analytics freak who loves data, excel, and pretty charts that show growth and ROI. An unhealthy addiction to double espressos and an Apple enthusiast, it’s not uncommon to see Ari juggling multiple screens and iDevices – one of which is the iTunes DJ station for the office where Ari relives his college DJ days! Contact Ari at ari@kahenadigital.com or follow him on twitter: @AriNahmani

Aaron Friedman – Director of SEO

Hailing from the Windy City of Chicago, Aaron specializes in Search and Social integration and overall digital strategy. He is experienced in all sorts of campaigns ranging from local to global search marketing. Aaron also specializes in social media strategy development and its convergence with SEO. Aaron often writes on his personal blog as well as a monthly column for Search Engine Land about Search and Social. You can find Aaron speaking at SMX, PubCon, SES and other conferences around the world. Before joining Kahena, Aaron was with Spark communications, a division of Starcom Media Group as well as with Resolution Media, an Omnicom agency, where he played an integral part in laying the foundation for their social solutions. Aaron is a Business and Marketing graduate of Yeshiva University, Sy Syms School of Business. When not working, you can find him spending time with his wife and two kids and ‘geeking’ out over the newest emerging technologies. Find him on Twitter at @AaronFriedman or via email at aaron@kahenadigital.com

Ross Plotkin – Director of Online Advertising

Ross Plotkin charged into the PPC marketing world by aggressively managing Google AdWords accounts of elite digital marketing agencies. He enjoys keeping up with the latest changes in paid search, the evolution of PPC platforms and digging to find where clients can find sustainable ROI. Ross comes from a strong financial background with firms such as PricewaterhouseCoopers, Ernst & Young and Stifel Financial. Ross has a BS in Accounting from Syracuse University. He moved to Israel in 2007 and is a veteran of the IDF. He is Google AdWords Qualified. Email: ross@kahenadigital.com

Rachel Slovin – Senior Account Manager

Hailing from Chicago, Illinois, Rachel Slovin moved to Israel after graduating from Loyola University with a BA in Finance. After working for four years in the office of a seminary, she decided it was time to move beyond the halls of 18 year old girls. She discovered the world of SEO, and hasn’t looked back since. Her favorite thing about SEO is how analytics looks after a successful campaign, showing that the SEO efforts have paid off. She discovered her love of technology when she would watch technicians work on her home computer in order to learn to do it on her own. Still, the most important piece of technology advice she ever learned is that a restart fixes almost any problem. New to the Apple iPhone, iPad addiction, she can be found out and about in Jerusalem. Contact Rachel: rachel@kahenadigital.com or @RachSlov

David Wiseman – Outreach and Relationship Manager

Originally from Sydney, Australia, David Wiseman has a wealth of experience in the SEO field. David graduated with a double-major B.Commerce (Acc. and Finance) from UNSW. Since moving to Israel eight years ago, David has been working in the industry at some of the biggest names as a content writer, marketing writer, link builder and account manager. An avid fan of popular culture, sports and board games, when not working or reading on SEO, David can be located at pub trivia nights, on the cricket field or hunched over a Scrabble board. David has never played Angry Birds. Contact David at david@kahenadigital.com or @daw1975

Gila Cohen – Account Manager

Gila returned back to her native country of Israel after living in the United States for 10 years (several years in Cleveland, Chicago, and New York) and finishing her MA degree at Yeshiva University. After working in finance, Gila joined Kahena in May 2012 and has trained extremely fast! Her favorite parts of inbound marketing so far are on-site audits, exploring analytics and trends and learning about the evolving world of SEO. When not at work, Gila can be found running 10K’s through Jerusalem, hip hop dancing, or heading to the nearest beach. Contact her at gila@kahenadigital.com or twitter @GilaCohen915

Ari Roth – Account Manager

Born in New Jersey and raised in Skokie, Illinois, Ari graduated from Yeshiva University in May 2011 with a Bachelors degree in Finance and a minor in Economics, just 2 months before getting married and moving to Israel. Ari has a wealth of experience in many areas, including: outreach on behalf of clients, social media, and content writing. He is a high-energy person with an infectious personality who is always on the hunt for the next thing that can make those around him laugh or smile. Above all, Ari is a die-hard New York sports fan who wears his heart on his sleeve, and hopes one day to become the number one Ari in the Kahena office! You can contact Ari via email at ari.roth@kahenadigital.com or by tweeting to @aroth26

Ruthie Abraham – SEO Associate

Ruthie comes from an extensive online marketing background including positions at multiple VC funded e-commerce sites. She joined Kahena from her most recent position of Director of Email Marketing & Social Strategy at Abe’s Market. Creating buzz about your brand using the full spectrum of inbound marketing tactics, social media and a large dose of good old fashioned personal connections and relationships is her sweet spot.

Passionate might be a buzzword for some but for Ruthie it’s just the way she is. She gets excited about great companies, brands & products and is all about sharing that excitement and generating more on behalf of her clients. If she’s not working online she can most likely be found on Pinterest or shopping on her favorite sites. Follow her on Pinterest and Twitter at @LookLearnLove or reach her at ruthie@kahenadigital.com

Denisse Dubrovsky – SEO Associate

With family in Mexico City and a Euro-groupie, Denisse only realized she was American the day she moved to Israel. Denisse used to be quadrilingual but now only speaks pidgin English. Before becoming American, she lived in Boston, MA (another startup hub!) where she worked with an innovative change making non-profit that uses new technologies to bridge the gap between cost and profit. There she worked in everything from social media marketing to website editing, research and blog writing. This experience and her love of competition mixed with results driven creativity led her to SEO and digital marketing, where the connections between great brands and great people occur. She is a fan of smart copy, witty new technologies, and baby bulldogs. In her spare time she either brews beer or drinks it. She took up glassblowing for a while but had to quit when her apartment filled with ugly paperweights.
Denisse has her BA in Linguistics and Cognitive sciences from Brandeis University. Interests include syntax, online and off. Follow at your own risk @Deni_ssita.

Yakir Hyman – SEO Associate

Yakir describes himself as a loving, proud husband and father, internet marketing geek, musician, writer, and coffee roaster… in that order. With a passionate thirst to cultivate community and engagement, Yakir quickly realized the potential of digital marketing, SEO, and social media to connect people with each other as well as knowledge, services, and products they seek. This cause remains the driving force behind Yakir’s daily enthusiasm to learn, produce, and deliver on a daily basis. Out of the office, Yakir can be found launching and playing in Israel’s Livetronica music revolution, blogging about life through the lens of musical experience, or searching out and roasting Ethiopian coffee beans to perfection. Feel free to contact Yakir at yakir@kahenadigital.com or on Twitter @YakirHyman

Ilana Mann – SEO Associate

Ilana made Aliyah to Jerusalem from NY (the other center of the world) in 2012. She completed a BA in Psychology with a double minor in Economics and History at Barnard College, Columbia University. After working in education for close to a decade, she switched from teacher to student, learning all about inbound marketing and the SEO world from the industry’s leading experts (the Kahena team). Joining Kahena Digital Marketing marks the first time that she ever sat still for more than five minutes. During US football season, you can usually find her cheering on her beloved Eli Manning and beating out the other members of her Fantasy Football league. At all other times, you may catch her playing board games (or rather, competing at board games as she tends to phrase it). She hopes one day to become a member of the Knesset. Contact Ilana at ilana@kahenadigital.com or @IlanaDM on Twitter.

Jodi Davidovitch – Outreach Associate

Jodi is a happy smiley wife and proud mother of two, originally hailing from Howe, TX. She loves smileys, the color yellow, and once learned how to drive stick over the phone. Jodi is a serious web-diva who gets her people skills from working at the famous New York deli: Mendy’s! As Blog Outreach Coordinator, Jodi develops and engages with bloggers in various niches related to our clients. Through a vast network of sites, Jodi helps Kahena pull some serious leverage for different campaigns. Contact Jodi at jodi@kahenadigital.com